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bottlecap
jwg

amusing marketing

YOU ARE WHAT
YOU EAT
UPGRADE NOW

There's a small grocery store in a truck that is parked on Washington St in Gloucester every day. They sell bread cheese, meat, smoked fish and other delicacies.

They often have an amusing sign as the above. Today it was:
STEAK TIPS
LET THE
FLAMES BEGIN


Here is a Globe article from a few months ago.

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Someone has quite the gift for writing. Is the food any good?

We've only actually shopped there once - got some cheese and something else that I don't remember. It was good, although I thought the price was a bit high. Everything in the truck looked quite nice - they are selling local produce as well. I should go again - it's nice to not always shop at Shaws. There is a store downtown called Common Crow that sells organic produce, grains, and other stuff where we do shop sometimes. We got some steak from their booth at the farmers market on Thursday. The food coop went out of business a couple of years ago.

When the truck is there it sits on top of a concrete slab in the middle of some grass along the road. For years before there was a truck that sold flowers - convenient since it is on the way to the Addison Gilbert Hospital.

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